I’ve been in marketing for years, mostly for large companies, but this book made me look at marketing… through a very different lens. It provides very simple, easy to follow steps for small businesses looking to start marketing or make sure they’re getting ROI on their marketing investment. It’s entertaining, easy to read and gives real world, practical advice on how to create a marketing system that will help you stand out and work smarter, not harder. I passed it along to my fiancé – she’s in the process of hiring a new marketing firm for the small company she works for and it’s helping her make sure their efforts are focused in the right place and they are held accountable for delivering results.
Profit First for Lawyers.
With it you can salvage some of the marketing investments you’ve already made, maximize your marketing dollars in the future, and―best of all―protect your valuable time from marketing “gimmicks” and “gambles” that just make no sense at all.
Then, by marketing agencies, which have long viewed lawyers as “easy marks,” willing to write large checks for marketing services that offer little accountability and deliver little in the way of measurable results. “Rolling the dice” on marketing is no way to build a highly successful law firm!
With it you can salvage some of the marketing investments you’ve already made, maximize your marketing dollars in the future, and―best of all―protect your valuable time from marketing “gimmicks” and “gambles” that just make no sense at all.
I've been in marketing for years, mostly for large companies, but this book made me look at marketing...
With it you can salvage some of the marketing investments you’ve already made, maximize your marketing dollars in the future, and―best of all―protect your valuable time from marketing “gimmicks” and “gambles” that just make no sense at all.
Then, by marketing agencies, which have long viewed lawyers as “easy marks,” willing to write large checks for marketing services that offer little accountability and deliver little in the way of measurable results. “Rolling the dice” on marketing is no way to build a highly successful law firm!
With it you can salvage some of the marketing investments you’ve already made, maximize your marketing dollars in the future, and―best of all―protect your valuable time from marketing “gimmicks” and “gambles” that just make no sense at all.
I've been in marketing for years, mostly for large companies, but this book made me look at marketing...
With it you can salvage some of the marketing investments you’ve already made, maximize your marketing dollars in the future, and―best of all―protect your valuable time from marketing “gimmicks” and “gambles” that just make no sense at all.
Then, by marketing agencies, which have long viewed lawyers as “easy marks,” willing to write large checks for marketing services that offer little accountability and deliver little in the way of measurable results. “Rolling the dice” on marketing is no way to build a highly successful law firm!
With it you can salvage some of the marketing investments you’ve already made, maximize your marketing dollars in the future, and―best of all―protect your valuable time from marketing “gimmicks” and “gambles” that just make no sense at all.
I've been in marketing for years, mostly for large companies, but this book made me look at marketing...
With it you can salvage some of the marketing investments you’ve already made, maximize your marketing dollars in the future, and―best of all―protect your valuable time from marketing “gimmicks” and “gambles” that just make no sense at all.
Then, by marketing agencies, which have long viewed lawyers as “easy marks,” willing to write large checks for marketing services that offer little accountability and deliver little in the way of measurable results. “Rolling the dice” on marketing is no way to build a highly successful law firm!
With it you can salvage some of the marketing investments you’ve already made, maximize your marketing dollars in the future, and―best of all―protect your valuable time from marketing “gimmicks” and “gambles” that just make no sense at all.
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